Shared inbox
Assign conversations, retain context, and keep every response visible to the team.
Official WhatsApp and Instagram platform integrations
wacrm
One operational workspace for WhatsApp and Instagram customer conversations, team follow-up, pipelines, broadcasts, and automation.
Built for daily operations
Move from message to action without losing context
wacrm gives customer-facing teams a shared system for responding, coordinating ownership, and moving every conversation toward a clear next step.
Customer context
Bring contact details, notes, tags, ownership, and message history into one view.
Pipelines and flows
Turn conversations into structured follow-up and repeatable customer journeys.
Broadcast operations
Run approved campaigns with templates, audience controls, and delivery visibility.
A complete customer workspace
More than an inbox. A CRM built around Meta messaging.
Keep communication, customer records, sales follow-up, campaigns, and automation across WhatsApp and Instagram in one operating system for the whole team.
Conversations
Give every customer conversation a clear owner and complete history.
Shared team inbox
Work from one queue with assignments and unread state.
Two-way messaging
Send and receive WhatsApp and Instagram messages from the CRM.
Media and reactions
Handle attachments and message reactions in context.
Delivery visibility
Track sent, delivered, read, and failed message states.
Customer operations
Connect conversations to the records and revenue work around them.
Contact workspace
Keep profile details, notes, history, and ownership together.
Tags and custom fields
Segment contacts with business-specific attributes.
Sales pipelines
Move opportunities across customizable stages.
Deal tracking
Monitor value, stage progress, and expected revenue.
Scale and automation
Standardize outreach and recurring work without losing team control.
WhatsApp broadcasts
Send approved WhatsApp campaigns to selected audiences.
Template management
Sync, create, submit, and monitor message templates.
Rule automations
Trigger messages, tags, assignments, and deal actions.
Visual flows
Build branching journeys and inspect execution runs.
Workspace control
Operate as a team and connect customer data to the rest of your stack.
Team access
Invite members and control workspace roles.
Knowledge base
Organize reusable business knowledge for assisted work.
API keys
Create revocable credentials for external integrations.
Public API
Integrate contacts, messages, templates, and broadcasts.
Official platform connection
WhatsApp and Instagram operations, connected to the CRM
wacrm uses official Meta APIs for business asset onboarding, WhatsApp messaging, Instagram post selection, comment triggers, public replies, and allowed Instagram direct message responses. Each capability has a clear role in the product.
WhatsApp business management
Connect and manage business assets
Embedded Signup connects the selected WhatsApp Business Account and phone number. The workspace can subscribe the account to webhooks and manage message templates.
Embedded Signup connection
WABA webhook subscription
Template sync and submission
WhatsApp business messaging
Run customer conversations
Teams can send approved WhatsApp messages, receive customer replies, exchange media, and follow delivery events inside the shared inbox.
Send and receive messages
Media and reactions
Sent, delivered, read, and failed status
Instagram automation
Turn comments into compliant DM conversations
Instagram Business Login lets workspace users select owned posts or reels, receive comment webhooks, reply publicly to matching comments, and send allowed private replies or DMs after a user action.
Instagram Business Login
Post and reel picker
Comment keyword triggers and private replies
Keep people in control. Automate the repetitive work.
Use rules and flows to route conversations, trigger follow-up, and keep records current while your team handles the moments that need judgment.
Official WhatsApp and Instagram platform connections
Workspace roles and controlled team access
Reusable templates, broadcasts, and workflow actions
From connection to conversion
One workflow from first message to closed deal
- 01
Connect your Meta business channels
Use Meta connection flows to connect WhatsApp Business assets or Instagram Professional accounts used by the workspace.
- 02
Organize customers and ownership
Bring conversations into the shared inbox, assign teammates, and maintain contact and pipeline context.
- 03
Engage and automate follow-up
Reply directly, send approved broadcasts, and use comment, keyword, or visual flows for repeatable customer journeys.
Faster handoffs
Conversation ownership and customer context stay visible between shifts.
Consistent execution
Shared templates and workflows help teams follow the same operating process.
Controlled access
Workspace roles keep customer communication available to the right people.
Ready for your workspace